How Much Is Too Much Posting?

Consistency Marketing Posting excellent content with consistency can be very good for your bottom line. You can use this as an ongoing method of getting your sales vortex full and making your phone ring if it is done well. One of the common questions that we get when setting up new clients for their social […]

#Hashtag #YourName

Hashtagging your name is a new guerilla online marketing strategy that can quickly get your name ranking high on Google page one. Twitter started the trend by putting the # symbol in front of trending topics a few years ago. Now the hashtag is being used to search for what we want not only in […]

LinkedIn – Photo or Logo?

Photo or logo? Should one put a photo or logo on their LinkedIn profile? I usually don’t accept connection requests from people who do not put a real photo of themselves on their LinkedIn Profile. I believe in the concept so strongly that when I do corporate training I encourage others to follow the same […]

Social Media And Websites Survive The #abflood

Social media and websites survive the #abflood and every other disaster that comes their way. The pictures on Facebook and the tweets on Twitter remain, the history of the hashtag created for the event is still there five years later. The websites, the YouTube videos, the shares on Google+, the blogs, and the posts on […]

Calgary – Twitter City

Is Calgary becoming a Twitter city? In 2011 there was a relatively low percentage of business owners on LinkedIn in Calgary. Many of my colleagues were not using the platform and even fewer seemed to understand Twitter. Some of the local businesses were seeing the need to be on Facebook because they could see that […]

Accepting Endorsements – What Are You Good At?

  I have been getting a lot of endorsements on LinkedIn.  Did you know that you don’t have to accept them all? Sometimes people endorse you for things based on an assumption. Sometimes they don’t even know you well. Perhaps they are trying to create goodwill. Maybe they are hoping you will go and endorse […]

LinkedIn Endorsements

There has been a lot of debate about the new “endorsement” feature on LinkedIn. Previously one could give and receive recommendations and that seemed to be a pretty good system. For the most part we received written recommendations from people who actually knew us or who we have done business with and we tried to do the […]

21 LinkedIn Manners For Intermediate Users

  Recently we posted some beginner steps to using LinkedIn. Now here are some more intermediate steps to up your game and get more business. These are the LinkedIn Manners that will set you above your competition and establish you as a community and team player.   Re-post  relevant statements made by your connections. Add […]

21 Reasons Why You Need LinkedIn!

Over the last 18 months I have noticed a strong increase in the number of new businesses using LinkedIn. While not everyone understands how to use it to make more money, more people are hearing about it and trying to at least maintain a basic presence there. While it used to be that the average […]

10 Beginner Steps For Using LinkedIn

Getting Started with LinkedIn can be intimidating if you have not already been using this social media platform, but don’t worry it is actually pretty easy. The hardest thing for a business owner is just getting the time to sit down and get at it. Try to give yourself an hour to get through the […]