Our Online Success Stories

When we started Loyal2U a few short years ago we had only one large Facebook account that showed we knew anything about social media. Like most start ups we had a dream and a few good ideas and not much of a plan. Along the way we learned that the most important thing to us […]

Do You Have A Good Follow Up Plan?

Why would you spend $30 000 on a booth at a trade show, collect all those email addresses and then do nothing with them? A few weeks ago I went to the Home & Garden Show in Calgary. Then I visited the Lethbridge Home & Garden Show. They were both really good shows, and honestly […]

Following Up After The Trade Show

You just put out a lot of money to be part of a trade show. So now what do you do with that big box of leads? Some of those people just wanted your prize that you offered in the draw. So how do you try and figure out which ones are qualified leads? If […]

Sending Out Something Fun

In the Calgary market we have run into all kinds of opinions about how to interact with clients, staff and potential customers. Seasoned marketers are are becoming more challenged with the uprising of social media and the new online tools showing the potential of viral marketing. Innovative email marketing with the ability to “share” on […]

Our Email Archive

In some of our other articles under “Email Examples” we show you what we have been doing for some of our clients here in the Calgary market. This however, is a list of why you need to be doing this and doing it right with an archive of some of the emails that we send […]

Creating The Ultimate Christmas Newsletter

Have you been sending cards and letters for years? Have you wanted to, but you just never got around to getting it done? A traditional newsletter for many families has been a photo and a letter keeping their friends up to date with what has been going on in our lives but cards and stamps […]

Creating A Great Follow Up After A Networking Event

  So you got all dressed up and you went out to a networking event and you even managed to get about thirty business cards by the end of the mingling time. It seemed to be a great way to generate new qualified leads but now, what are you going to do with those leads? […]

Big Picture Social Media Marketing

I was recently asked an interesting question. I was visiting a friend and I was bringing her up to date on recent events in my life including the sudden growth of my company. I had said something about how we had a service that most businesses needed and she asked me, “Don’t most companies have […]

Is LinkedIn Effective For You?

Out of all the various social medias LinkedIn is by far my ultimate favorite. It is hard not to like something that continuously brings me new business and even more importantly more real life friends. When I was brand new on LinkedIn only 5 months ago I had only 40 connections and our company got our […]

What Works?

  Last night a friend of mine was all worried about my business. She had read an “all knowing” article about how social media is not proving to have long lasting impact on brands in the market and she was very concerned that my business would suffer as a result.  I had to comfort her […]